Asking questions is our craft.

We are a creator-led media company making award-winning factual video content.

Asking questions is our craft.

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Our shows.

Flattening the learning curve for more than 100 million+ young people every month.

Our shows.

We are a Webby award-winning creator business that flattens the learning curve for more than 100 million young people every month.

Our obsession

Boiling down complex subjects in a fun way.

It’s not the answers that enlighten, but the questions. We help all generations learn new things about science and the humanities. Our creator-led shows and factual video storytelling entertain, educate and spark imagination.

About Us
digital-first media
By the numbers

400

Avg. Monthly Watched Minutes

65

Followers Across All Shows

100

Avg. Monthly Active Viewers (Duplicated)

12

Languages
Our secret sauce

Made by creators, driven by technology.

Talent

Our teams of original thinkers are creating content across 52 countries and 4 continents.

Data

We crunch the numbers in our data warehouse and follow their lead to what we know our audiences will enjoy the most next.

Technology

Our own video CMS allows us to manage, distribute, test and measure our video content at scale.

Workflow

Our fully remote collaborative process allows us to produce content quickly, efficiently and to the highest standards.

400

Avg. Monthly Watched Mins.

100

Monthly Active Viewers (Duplicated)

70

Followers Across All Shows

12

Languages
From Toronto with ❤️

A global leader in factual content on social.

Underknown is a creator-led media company that specializes in creating captivating popular science content. Our mission is to create fun factual content that educates, entertains and inspires. We’ve been recognized for our work with numerous awards, including the Webby, Telly, and Shorty Awards, celebrating our commitment to high-quality, engaging storytelling.

Our secret sauce

Made by international creators, driven by technology.

We produce content at scale by combining talent, data, workflow and technology. Our own video CMS allows us to manage, distribute, test and measure our video content at scale.

Come explore

Let's work together.

Whether you’re a video creator, advertiser or media company, come work with us and shape the future of factual video storytelling.

Get in touch
Come explore

Let's work together.

Whether you’re a video creator, advertiser or media company, come work with us and shape the future of factual video storytelling and digital-first media.

Get in touch